When they join the email list they get access to download a PDF with all the discount programs we offer. It is a great way to get your business in front of incoming vacationers and locals alike.
Just come up with an offer. 10% off purchase, BOGO, or anything you normally use as a promotion. We consider any local service but gift shops, restaurants, bars, and tours seem to do really well.
This is all free to you. We benefit from getting the email address and our readers benefit from the discount. You win by getting more people to your business!
Contact us at firstname.lastname@example.org or through our chamber contact information or our website.