Veterans Florida Entrepreneurship Program

Introduction/Overview

1. Basics covered in each section
2. Business plan step 1
3. Explain goal is to provide people with the information they need to get started and have experts answer their specific questions
4. Explain all the parts will be combined at the end to create the business plan (baby steps)

Transitioning to the Civilian Business Environment

1. Lifestyle changes
2. Planning
3. Scheduling
4. Institutionalization

Idea Development and Customer Discovery

1. Idea brainstorming
2. Feasibility analysis
3. Defining your customers
4. Reaching customers

Benefits Available to Veteran Entrepreneurs

1. VA
2. Other resources
3. Networking
4. Loans

Legal and HR

1. Explain available structures (partnership, LLC, s-corp, c-corp, sole proprietorship)
2. Background checks (employees and customers)
3. Dos and don’ts of questions in interviews
4. Contracts
5. Basic HR forms need to get started with withholdings
6. How to form LLC

Financial Literacy Part 1

1. What is an income statement?
2. What is a statement of cash flows?
3. What is a balance sheet?

Marketing

1. Traditional marketing
2. AdWords/analytics
3. Social media

Financial Literacy Part 2

1. Budgeting
2. What the bank will want from you
3. Where to get a loan
4. How to get a loan? What you will need when you go to a bank
5. Proforma income statement and balance sheet

Financing and Networking for Veteran Entrepreneurs

1. How financing is different for veterans
2. Veteran network resources
3. Contract bidding for veterans
4. Special resource allocations for veterans

Business Plan

1. Each of the previous steps will have students develop some portion of a business plan.
2. This part will tie those together and have them fill in the gaps to have a full business plan they can give to potential investors, financial institution, customers, etc.

• All events run from January 20, 2021 to June 21, 2021.
• Each week consists of one to two live virtual meetings (either instructional courses, workshops, or networking events).
• Only 15 to 20 students are allowed in each cohort so participants will receive a lot of one on one attention from the professor.